PRIVACY POLICY

Last updated: 17 September 2026

Business Name: AKM Adventure & Survival

  1. Introduction This Privacy Policy explains how AKM Adventure & Survival (“we”, “us”, “our”) collects, uses, stores, and protects your personal information when you use 1800survive.com, contact us, or book a course. We comply with the UK GDPR and the Data Protection Act 2018.

  2. Information We Collect Information you provide directly:

  • Name

  • Email address

  • Phone number

  • Booking details

  • Payment information (processed securely by third‑party providers)

  • Messages sent through our contact form

Information collected automatically:

  • IP address

  • Device type

  • Browser type

  • Pages visited

  • Time spent on the site

  • Cookies and analytics data

Information from embedded content: If you view embedded YouTube videos or social media content, those platforms may collect data according to their own privacy policies.

  1. How We Use Your Information We use your information to:

  • Provide and manage course bookings

  • Process payments

  • Respond to enquiries

  • Improve our website and services

  • Keep records for legal and tax purposes

  • Prevent fraud or misuse of the website

We do not sell your data or share it with advertisers.

  1. Payments Online payments are handled by trusted third‑party processors such as Stripe, PayPal, or your booking platform. We never see or store your full card details.

  2. Cookies and Analytics Our website uses cookies to:

  • Improve performance

  • Analyse visitor behaviour

  • Support embedded content (e.g., YouTube)

  • Enable booking and payment functions

If Google Analytics is active on your site, Google may collect anonymised usage data. Many website builders enable analytics by default.

  1. Legal Basis for Processing We process your data under the following legal bases:

  • Contract: to provide the services you book

  • Consent: when you submit a form or accept cookies

  • Legitimate interest: to improve our website and protect against fraud

  • Legal obligation: for tax and accounting records

  1. How Long We Keep Your Data Booking and payment records are kept for up to 6 years for tax and legal purposes. Contact form messages may be kept for up to 12 months. Analytics data is kept according to the settings of the analytics provider.

  2. Your Rights You have the right to:

  • Request a copy of your data

  • Ask us to correct inaccurate data

  • Ask us to delete your data (unless we must keep it for legal reasons)

  • Withdraw consent for cookies or marketing

  • Complain to the Information Commissioner’s Office (ICO) if you believe your data has been mishandled

  1. Data Security We take reasonable steps to protect your information, including secure hosting, encrypted payment processing, and limiting access to authorised personnel only.

  2. Third‑Party Services We may share necessary data with:

  • Payment processors

  • Booking platforms

  • Website hosting providers

  • Analytics providers

  • Email service providers

These services only receive the data required to perform their function.

  1. Embedded Content YouTube, Instagram, Facebook, or other embedded platforms may collect data when you interact with their content. Their data collection is governed by their own privacy policies.

  2. Contact Us If you have any questions about this Privacy Policy or want to exercise your rights, email: 1800survive@gmail.com